In a campaign where the biggest benefits of the product are completely invisible, we worked with GS&P to showcase Xfinity’s xFi Gateway. Creating a series of surprising and rhythmic ads, we simultaneously feature the product’s unique design and highlight the impressive potential the xFi Gateway enables.

Working as part of the team at ManvsMachine LA, I was responsible for design exploration and conceptual development during the early phase of the project. As we entered production, I focused on look development for many environments, products and scenes.

In a campaign where the biggest benefits of the product are completely invisible, we worked with GS&P to showcase Xfinity’s xFi Gateway. Creating a series of surprising and rhythmic ads, we simultaneously feature the product’s unique design and highlight the impressive potential the xFi Gateway enables.

Working as part of the team at ManvsMachine LA, I was responsible for design exploration and conceptual development during the early phase of the project. As we entered production, I focused on look development for many environments, products and scenes.

Xfinity
for Comcast

In a campaign where the biggest benefits of the product are completely invisible, we worked with GS&P to showcase Xfinity’s xFi Gateway. Creating a series of surprising and rhythmic ads, we simultaneously feature the product’s unique design and highlight the impressive potential the xFi Gateway enables.

Working as part of the team at ManvsMachine LA, I was responsible for design exploration and conceptual development during the early phase of the project. As we entered production, I focused on look development for many environments, products and scenes.

Xfinity
for Comcast

In a campaign where the biggest benefits of the product are completely invisible, we worked with GS&P to showcase Xfinity’s xFi Gateway. Creating a series of surprising and rhythmic ads, we simultaneously feature the product’s unique design and highlight the impressive potential the xFi Gateway enables.

Working as part of the team at ManvsMachine LA, I was responsible for design exploration and conceptual development during the early phase of the project. As we entered production, I focused on look development for many environments, products and scenes.

Xfinity
for Comcast

In a campaign where the biggest benefits of the product are completely invisible, we worked with GS&P to showcase Xfinity’s xFi Gateway. Creating a series of surprising and rhythmic ads, we simultaneously feature the product’s unique design and highlight the impressive potential the xFi Gateway enables.

Working as part of the team at ManvsMachine LA, I was responsible for design exploration and conceptual development during the early phase of the project. As we entered production, I focused on look development for many environments, products and scenes.

Roles: Design, Lighting, Concepting
Credits: Studio: ManvsMachine, Audio: Echolab

Roles:

Roles

Roles:
Design
Lighting
Concepting

...

Specs
Kernel: PMC
Max Samples: 15000
Diffuse Depth: 24
Spec Depth: 24
Dimensions: 6144 x 7680
~30hrs on 8 1080Ti's

Design
Lighting
Concepting

Design
Lighting
Concepting

Credits:
Studio: ManvsMachine
Audio: Echolab

...

Tools
Cinema 4D
Octane Render
Substance Suite
Houdini
3D Coat
Marvelous Designer
Meshroom
Adobe CC

Credits:

Credits

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Studio: ManvsMachine
Audio: Echolab

Studio: ManvsMachine
Audio: Echolab

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Development

Scene Development

Scene Development

Scene Development

Scene Development